Shopee platform provides “My Discount Activities” and “Coupons” in the “Marketing Center”, allowing sellers to set discount activities for in-store products at any time period, and the product discounts are clearly marked in the product main picture and detail page, and the coupons can also be displayed on the store homepage. These settings can attract buyers to buy products.
In the “Marketing Center” page of the seller center, click the “My Discount Activities” option and click the “+ New Discount Activities” button to set the details of the discount activities. The activity time cannot be extended after setting, but it can be shortened.
After setting the details of the discount activities, click the “Save and Continue” button to add products to participate in the discount activities. Adding products supports selecting existing products in the store and also supports uploading product lists.
We can select applicable products according to categories.
You can choose to upload a product list, download a template to make a product list and upload it.
After completing the upload of the product list, you can see the discount logo of the product in the store’s product list.
Since the products participating in discount activities have obvious discount logos in the main pictures and details pages of the products, they are highly recognizable to buyers and can effectively increase the click-through rate of the products. Discounts also help improve product rankings, so sellers are advised to set up discount activities for all products.
In addition, it should be noted that the weight of products participating in discount activities after price increases will be reduced, so we need to reserve space for discount activities when pricing products.