Pingtan Fuzhou cross-border e-commerce and design patent protection combined development strategy

Under the overall consideration of national policies, the cross-border pilot projects between Pingtan and Fuzhou and the construction of free trade zones are committed to achieving common prosperity across the Taiwan Strait. As an important channel connecting mainland China and Taiwan, Pingtan has opened a number of routes to and from Taichung and Taipei. It has the advantages of a free trade zone, cross-border e-commerce and economic cooperation pilot zone. The entire island has been set up as a special customs supervision area, forming a closed operation model of “inspection and supervision upon entry into the area, verification and release upon exit from the area”. However, facing the challenges of cross-border e-commerce, Pingtan has not yet opened up the situation at this stage, mainly because most cross-border imported goods are not necessary for the market and the transportation is not convenient enough.

Fuzhou, as a cross-border e-commerce pilot city, has established a comprehensive bonded logistics center by integrating cross-border e-commerce management services and adopted a “front store and back warehouse” operating model. This model provides a shared supervision warehouse and an automated online commodity inspection system to ensure rapid customs clearance of goods. The “Rongdatong” cross-border e-commerce customs clearance service platform launched by the Fuzhou Municipal Government and the port department facilitates one-stop customs clearance declaration and supports a variety of cross-border business models.

With the gradual expansion of Fuzhou’s appearance patent line, the competitiveness of enterprises in the international market has become increasingly important. Appearance patent protection aims to protect the appearance design of products, including innovations in shape, pattern, color, etc., to help companies maintain design results and enhance market competitiveness. For Fuzhou companies, understanding the application process for appearance patents, especially in the United States, is one of the keys to success in the international market. The application process includes steps such as commercialization research, application submission, review, and subsequent renewal of certificates. Enterprises must strictly follow these procedures.

In addition, in the UK, supplementary measures for design patents also have important commercial significance. Appearance patent supplements can expand the scope of protection and strengthen market competitiveness. Enterprises need to ensure that the design features of the supplementary registration are novel and personalized in order to effectively protect their innovations. In terms of application procedures, companies need to prepare relevant application documents, follow the application and review process, and regularly maintain patent rights and interests to protect their market position.

By integrating the cross-border e-commerce strategies of Pingtan and Fuzhou as well as the protection mechanism of design patents, companies can enhance their competitive advantages in the global market and achieve greater business success.