New trends in cross-border e-commerce: key functions and tools to enhance market competitiveness

In the continuously developing cross-border e-commerce industry, the launch of various new functions and tools not only enhances the market competitiveness of merchants, but also brings them more business opportunities. Here’s a detailed look at some of the key features and tools to help merchants optimize operations and increase sales.

1. The market role of ProductBoost and IntenseBoost

ProductBoost is an important feature provided by the Wish platform for merchants, especially “IntenseBoost” launched in 2020. This new feature allows merchants to significantly increase the exposure of their products in a short period of time. Although the cost is higher, the increase in traffic and sales has become the focus of merchants. After merchants manually turn on this feature, their products will be better displayed on the mobile terminal or official website, thus attracting more users’ attention. This is especially important for newly launched products and products with less exposure.

2. Multi-functional support of the Canton Fair Yijietong platform

The Canton Fair Yijietong platform provides users with a convenient online trading environment. Core functions include online exhibitions, supplier search and online payment, etc. to help users conduct international trade smoothly. The platform also allows communication with exhibitors through real-time communication, greatly facilitating transaction interactions between global buyers and sellers.

3. Application of Google image search tool in foreign trade

Google image search provides foreign trade merchants with powerful product search capabilities. By uploading product images, merchants can quickly find similar products or understand the market price. This tool can help merchants locate suppliers and adjust quotation strategies when they are unsure of the product name, thereby improving market response speed.

4. Listing Dojo’s A/B testing capabilities

Listing Dojo is an A/B testing tool designed specifically for Amazon sellers, which can help merchants optimize product listing content to increase sales. By testing different titles, prices, and descriptions, users can collect data and obtain detailed sales analysis reports to develop more effective sales strategies.

5. Core capabilities of cross-border e-commerce agency operations

Qualified cross-border e-commerce agency operating companies should have complete channel operation and logistics solution capabilities. This includes not only a deep understanding of the target market, but also effective inventory management and supply chain control to ensure products reach customers on time, thereby increasing customer satisfaction.

6. Implementation of basic e-commerce functions

E-commerce provides comprehensive online management and transaction services to all parties to the transaction, including advertising, online ordering and payment functions, etc., helping merchants to convey rich information at low cost and effectively manage the transaction process, and promote the smoothness of commercial transactions. Go smoothly.

7. Marketing tools for Snapchat and Pinterest

Snapchat’s illustrations and text capabilities make marketing campaigns more engaging and perfectly aligned with the needs of young consumers. Pinterest’s photo album function provides businesses with the opportunity to increase brand awareness through content creation and interaction. At the same time, by setting notification options, merchants can better stay in touch with potential customers.

8. Essential functions for building a cross-border e-commerce platform

In cross-border e-commerce website building, displaying corporate image and product information is the basis for establishing credit. At the same time, providing good user interaction functions can improve customer trust and satisfaction and lay a solid foundation for subsequent promotion activities.

9. Innovative use of store advertising

The newly launched store ads only display one under each search keyword, helping sellers obtain traffic at a lower cost. This method not only deepens consumers’ impression of the brand, but also effectively increases sales. It is an advertising strategy that merchants should consider.

10. Multi-faceted support for overseas warehousing

The bonded function and payment collection service of overseas warehouses provide strong logistics guarantee for cross-border e-commerce, simplify the customs clearance process for sellers, reduce transaction risks, and improve customer satisfaction by effectively controlling transportation costs. .

11. Comprehensive functions of AMZHelper

AMZHelper provides one-stop services for small and medium-sized sellers, including product selection, data analysis and email marketing. This tool helps sellers formulate scientific marketing strategies and improve market response speed through comprehensive analysis of market data.

By integrating the above functions and tools, cross-border e-commerce merchants can operate more efficiently and continuously improve their competitiveness in the global market.