Shopee store setup and management guide: from price adjustment ratio to privacy protection
On the Shopee platform, efficient store management can not only improve user experience, but also help sellers better control costs and increase profits. The following will introduce in detail several important aspects of Shopee store settings, including price adjustment ratio settings, payment method configuration, product and order management, chat and privacy settings, etc.
1. Price adjustment ratio setting
The price adjustment ratio directly affects the seller’s income. Enter the “Store Management” – “Store Settings” – “Store Introduction” – “Global Sales Information” option to set the price adjustment ratio. The price adjustment ratio determines how the Shopee platform automatically calculates the settlement unit price corresponding to the product based on the net selling price of the product and this ratio when the product is sold on a non-Taiwan website. The settlement unit price calculation formula is as follows:
[ text{Settlement unit price}(TWD) = (text{The selling price of the product on the Taiwan website, China} – text{The hidden price on the Taiwan website, China}) times text{Price adjustment ratio} ]
The amount a seller can receive for each order = settlement unit price × quantity of goods – transaction service fee – commission. If the seller feels that the order price of some orders is too low, he can apply to the Shopee platform for offline subsidy price adjustment.
2. Payment method configuration
After completing the transaction, before making payment on the Shopee platform, you need to set up separate payment methods for each non-Taiwan, China station in the background. Set it up through “Financial Management”-“Bank Account”. It is worth noting that the Vietnam station currently only supports Payoneer payment collection.
3. Product and order management
Product management
The product inventory quantity set in the China Taiwan site represents the total inventory quantity of the China Taiwan site and other sites. Sellers can view and adjust the total inventory quantity on the “My Products” page.
Order management
For stores that have opened the SIP (Shopee International Platform) project, the order viewing and shipping process is the same as that of ordinary stores. You can view orders with different statuses on all sites through the “My Sales” option. For self-shipping, ensure that packages from different sites are packaged separately and clearly marked.
4. Chat and privacy settings
Set up automatic chat replies
You can set up automatic reply messages by entering “Shop Settings” – “Chat Setting” – “Send auto reply in chat” in the seller center. In addition, “Notification Setting” allows sellers to choose what types of notifications they receive, including email push and background notifications.
Privacy settings
The privacy setting function allows sellers to block users who maliciously harass the store. You can block, view or unblock blocked users through “Shop Settings” – “Privacy Settings” in the Seller Center. Blocked users cannot place orders in the store or communicate with sellers through chat.
To sum up, Shopee provides a wealth of tools to help sellers better manage their stores, including detailed operation guides in all aspects from finance to customer service. Correct use of these features can help improve store operation efficiency and customer satisfaction.